Home NewsStock Market News It is rumored that Netflix will launch an ad-supported subscription plan and crack down on parasitic users by the end of the year | Anue Juheng-US Stock Radar

It is rumored that Netflix will launch an ad-supported subscription plan and crack down on parasitic users by the end of the year | Anue Juheng-US Stock Radar

by WOOWinvest
0 comment
Avatar


According to a report by The New York Times (NYT) on Tuesday (10th), Netflix could launch a lower-priced, ad-supported subscription plan as soon as the end of this year, earlier than previously planned, and at the same time as the plan. Started cracking down on shared password users.

Netflix reportedly told employees in a report that the company is working to introduce new plans by the fourth quarter of 2022, much faster than the company had previously expected.

At the Netflix earnings conference not long ago, CEO Reed Hastings said that he was working on a lower-priced subscription plan with advertisements. He also said that the plan would not appear in the next one or two years. The news will be online before the end of the year.

Netflix has fallen more than 70% so far this year as stagnant subscriber growth has caused its share price to collapse. A cheaper, ad-supported solution may help attract and retain price-conscious consumers, while rivals HBO Max and Disney + has also been successful in launching similar services.

At the same time, Netflix is ​​also expected to crack down on users who share passwords at the same time as the new program is launched, but the report did not disclose how. The company said last month that it estimates more than 100 million home users worldwide share passwords, including 30 million in the U.S. and Canada, hurting revenue and user growth.

At the time of writing, Netflix (NFLX-US) shares rose 3.87% to $179.80 per share.

You may also like

Leave a Comment

Our Mission is to help you make better trading decisions by providing actionable investing content, comprehensive tools, educational resources and assist you in making more money in the stock market.

Latest News

Newsletter

Subscribe my Newsletter for new blog posts, tips & new photos. Let's stay updated!

@2022 – All Right Reserved. Designed and Developed by WOOW Invest

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More

Privacy & Cookies Policy